Publix's mission statement, decoded
A company's mission statement should stand the test of time. It should be clear and concise, but provide a good idea of what’s most important to the company. You might have seen or heard Publix's mission statement before, but you may not know the story behind it. So, let’s start with the beginning.
Our mission at Publix is to be the premier quality food retailer in the world.
Publix's mission statement begins with our overall company goal — to be the premier quality food retailer in the world. Although this phrase may sound like we want to operate stores around the globe, that's not really the intention. It’s our way of saying we want to be among the best in the world in all we do.
Publix's mission statement was created based on the values and beliefs on which Publix founder, George Jenkins, built our company.
Publix leaders continually look at our mission to make certain we execute our strategy to support it. But since its inception, our company focus hasn’t swayed from its key principles.
During a speech in 1962, Mr. George said, "When we at Publix look ahead, we are also glancing back to be sure that nothing we do — no new device we employ, no new design we conceive — departs from our original principle, which is to make Publix, in every way possible, the market where shopping is a pleasure."
Check out a few associates who know what it means to live the mission.