This year, we're celebrating 85 years of being the premier food retailer our founder — George W. Jenkins — created. His dream was to open a store that was different — a store that operated on a set of values that everyone could feel when they walked through the door. Throughout the year, we'll share videos and messages about the lessons Mr. George founded our company upon and how we still live them today.
Mr. George firmly believed providing friendly customer service and royal treatment was the key to connecting with customers and building lasting relationships. He continually sought out ways to make customers feel valued — through store presentation, products and personal service.
He was quoted saying, "The aim is to learn all you can about the business to do the best you can for the customer."
And he strived to do just that by making shopping feel like more of a pleasure, instead of just another chore. He started with pretty plants around the store and freshly polished floors each day. Mr. George eventually added innovations like air conditioning, electric eye doors and fluorescent lighting, in a time when these were still considered luxuries and not the standard.
At Publix, we're known for treating customers like royalty — it's part of our reputation and one of the reasons customers are so loyal to our stores. Read more about the Publix Culture and how we're committed to treating customers like royalty today.
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