Publix is Top Supermarket for Customer Satisfaction
LAKELAND, Fla., Feb. 17, 2011 — For the 17th consecutive year, Publix is the highest-ranking supermarket for customer satisfaction according to the American Customer Satisfaction Index (ACSI), achieving a score of 84 points.
The ranking is determined through customer interviews and measures factors such as customer expectations, perceived quality, perceived value, customer complaints and customer retention.
"Offering premier customer service is strategic to all of us. It's what sets us apart from our competition," said Publix President Todd Jones. "I'm proud of our associates for creating moments our customers will always remember."
The ACSI is produced through a partnership between the University of Michigan Business School, the American Society for Quality and the international consulting firm, CFI Group. For more information, visit the ACSI website at www.theacsi.org